Delta Star Inc Lynchburg Region

Delta Star, Inc,. Lynchburg

Transformers are an essential component for maintaining the national electric grid and ensuring continuous power in regions affected by aging components and sensitivity to storms and natural disasters. Beyond that obvious function, transformers also play an essential part in supporting growth across a range of emerging industries. From the increase in data center construction to the factories producing and charging stations powering electric vehicles, and from the robust renewables market to the increased installation of high-voltage DC networks, U.S. demand for transformers is at a record high. 

“The U.S. is back to making stuff… and we have helped enable that,” said Kevin Lowery, director of communications for Roanoke-based Virginia Transformer Corp. “In order to have any kind of manufacturing, you need transformers.”

The challenge, however, is that this combination of aging infrastructure and the unprecedented transformation of multiple energy-intensive industries has come fast and put transformer manufacturers in a ramp-up position. Several factors have driven the current and expected growth for the market:

  • Aging U.S. electric infrastructure that necessitates equipment upgrades
  • Changes to the regulatory environment, including federal legislation that funds infrastructure upgrades and incentivizes increased efficiency and reduced carbon emissions
  • An increased emphasis on resiliency and durability in the wake of high-profile grid failures in Texas and the Carolinas
  • Continued growth in the use of renewable energy sources
  • Increased demand from high-growth industries that rely on transformers, including data centers and electric vehicle charging networks
  • Reshoring initiatives focused on bringing domestic manufacturing back to the United States
Hitachi Energy Halifax County

Hitachi Energy, Halifax County

“Three years ago, none of us were talking about what we’re experiencing today,” said Steve McKinney, senior vice president of transformers, North America, at Hitachi Energy. The Swiss company operates transformer manufacturing facilities in Bland County and Halifax County. “We were making investments, but I don’t think anybody saw all the pieces of the puzzle coming together in the way that has dramatically increased demand.” 

The supply side of the equation also puts a strain on transformer manufacturing. High barriers to entry and capital needs have limited the number of domestic manufacturers, while major portions of production costs are tied to commodities, leading to significant price fluctuations. As a result, energy projects around the world are being scheduled around transformer availability. 

“I’ve been amazed at the lead times on these things,” said Will Clear, managing partner of Bristol-based Virginia Energy Strategies and former chief deputy director of the Virginia Department of Energy. “I’ve heard 24-month, 36-month lead times for some of the big transmission projects. This really does hamstring us from a development standpoint.”

Hitachi Energy Halifax County 2

Hitachi Energy, Halifax County

It wasn’t until Clear toured a transformer plant that he recognized the incredible complexity manufacturers face in increasing supply. “I was amazed at the difficulty behind the manufacturing. These things are made by hand,” he said. “It appears to me that it is an industry where capacity is expensive to increase and could quickly lead to an oversupply situation if demand slows.”

Not anymore. The industry is preparing in a big way to match the demand they’re seeing today and, more importantly, the demand expected to continue. “We see this being a 7- to 10-year cycle, and possibly even longer,” McKinney said. 

As a result, manufacturers across Virginia are working to increase supply of these essential components onshore to serve their customer base more effectively.

Hitachi Energy is working to match demand by expanding its facilities. Its Bland plant added capacity back in 2021, and now the company is adding 26,000 square feet to its South Boston facility. This will accommodate a new production line for manufacturing large transformers geared toward the utility and renewable energy markets. The addition comes with support from several state grants and is expected to create 165 new jobs.

Meanwhile, Delta Star, Inc., is expanding its 300,000-sq.-ft. East Coast manufacturing facility in Lynchburg by another 80,000 square feet. It’s the largest capital investment in the company’s more than 60 years of operations in Virginia. 

Asa Keimig, media & PR manager for Delta Star, explained that the expansion will help the manufacturer maintain its reputation for industry-leading power solutions. The facility provides a diverse range of transformer sizes, as well as mobile transformers, to accommodate a span of market needs. 

“Investing in our human resources is another primary focus,” Keimig said. “We’re adding positions in manufacturing, engineering, and supply chain procurement, to name a few, in an effort to capitalize on market conditions.” 

Virginia Transformer has likewise prioritized hiring in order to fulfill the inquiries coming in at a record pace. “Just here in Roanoke, we’ve added about 200 jobs over the last year, and we’re looking by the end of this year to add probably another 100,” Lowery said.

Virginia Transformer Corporation Roanoke

Virginia Transformer Corporation, Roanoke

However, ramping up production isn’t as easy as hiring more people. It takes time to learn these skills.“

Transformer winding is a skill that follows a very standard manufacturing process, but it’s a skill that you can’t walk in and develop within a week,” McKinney said. “We have great training programs to accelerate the learning curve of our employees, but it can take six months to really learn this skill and be proficient at it. In some factories, it can take upwards of a year to be able to be left alone to do transformer winding.” 

As Virginia’s transformer manufacturers build up capacity, they’re also working to bring their suppliers along with them. 

For Virginia Transformer, inventory management has proven essential to maintaining its position as an industry forerunner in lead times. “As a privately held corporation, if there are certain materials that we might think could potentially pose a supply chain challenge, we go get an inventory of them,” Lowery said. He notes that suppliers have been supportive in providing this visibility. As he pointed out, “Suppliers love nothing more than to work with a company that’s growing. We’re in that enviable position.”

Unless you are part of this industry and you can put all these pieces together, you really don’t understand the imbalance that’s now happening. The demand is far exceeding the supply. We are all in ramp-up mode.

Steve McKinney Senior Vice President of Transformers, North America, Hitachi Energy

Hitachi’s international presence has provided access to materials that have kept its Virginia production steady. “Being a large consumer of critical materials, we have clear visibility in terms of the global supply chain,” McKinney said. “Some of the major materials that a lot of people were talking about, like grain-oriented steel, we have been able to secure because of our global footprint.” 

McKinney added that communication has proven critical to ensuring reliable access to essential materials. Hitachi has hosted Supplier Days to provide its upstream partners visibility into Hitachi’s production plans. “We brought everybody in and shared what is going on because, unless you are part of this industry and you can put all these pieces together, you really don’t understand the imbalance that’s now happening. The demand is far exceeding the supply. We are all in ramp-up mode. As a result, it’s important to communicate with suppliers — and customers — to make them aware that this isn’t just a one- or two-year cycle.” 

Suggested Reading

A Major Leap in Optimization

Transportation & Quantum: A Major Leap in Optimization

Third Quarter 2023

The Port of Los Angeles is the largest facility for handling shipborne cargo in the United States. With the help of quantum computing, the port’s second-largest shipping container terminal, Pier 300, dramatically streamlined its operations.

Read More
Boxes of tea on pallet at Lipton

Virginia in your Cup

First Quarter 2020

Behind facilities from coffee and tea titans, Hampton Roads stakes its claim as "Virginia's Caffeine Capital." 

Read More

Podcasts

Jasjit Singh

Key Factors in FDI Decisions: A Conversation With Jasjit Singh

March 29, 2024

Executive Director, SelectUSA

Alexander Yui

Perpetuating a Rock-Solid Relationship: A Conversation With Ambassador Alexander Yui

March 29, 2024

Representative to the United States, Taipei Economic and Cultural Representative Office

View All Podcasts